Animation Digital Digest (ADD), a property of Rooh Entertainment, announced it will be the official host and organizer of the debut India Licensing Pavilion at the world’s largest global licensing show, the Licensing Expo, at Mandalay Bay Convention Center in Las Vegas.
ADD, an online portal for animation, vfx, comics, gaming, licensing and merchandising Industry, is also now a media partner for the expo. Commenting on the same, Jessica Blue, Vice President, Licensing Expo said: “We are delighted to welcome our very first India Licensing Pavilion to our expo hosted by ADD. Licensing Expo has proven itself as a show that resonates with brands throughout the world as the annual meeting place for the global licensing industry.”
Adding further, Rutika Malaviya, Founder of Rooh Entertainment and Editor-In-Chief of ADD, said: “We feel privileged to announce that we will be hosting the ‘Indian Licensing Pavilion’ at the expo in Las Vegas. We look forward to Indian companies, IP owners, licensing agencies, brands and lifestyle product manufacturers being a part of the debut pavilion.”
Licensing Expo, now in its 35th year, will take place on June 9-11, 2015. The show attracts over 5000 exhibiting brands, 420 booths and 15,700 retailers and licensees. Brands can book their booth at the expo to promote and showcase their IPs, find products partners and reach a much larger audience as part of a professional pavilion. For more queries on booth space details and costing, brands can contact firstname.lastname@example.org.